In last week’s blog I gave some general tips on how to start using Evernote to simplify your life, reduce paperwork and easily recall filed items. Today I’m talking about ‘Evernote Hello‘ which I believe is an essential networking tool.
Simply, Evernote Hello allows you to quickly connect with new contacts, collects their social media profiles into one easy app and enables you to record where and when you met them, all from your smart phone.
It’s kind of like having a PA whose job it is to remind you who said contact is, what they do, where you met them, how they might be important to you and who they know in your network.
Here’s an example…
I was recently at a networking breakfast where Ronan Mahon of LinkedIn Australia, pointed out that we exist in an age of personal branding. As employees, business owners, content marketers and prospective hires, I believe that whilst our business cards may be useful, they are only a tiny window onto our brand.
At the same event, I met several dynamic individuals, who whilst being very entertaining over breakfast, also represent the kind of people I like to add to my professional network. We exchanged business cards, and whilst continuing to chat, I snap a pic of their card using the Evernote Hello app.
Instantly (or as quickly as the Telstra 4G network will allow), ‘Hello’ not only adds their name, position, company and contact details as a contact, but also pulls up their LinkedIn profile and Twitter accounts, and notes the current time, date and venue as our first meeting.
Not only do I now have them recorded for future reference as a contact, but I can also see their professional details, shared networks, and any blogs they contribute to. Suddenly I have a much richer picture of the person sitting beside me, and a much broader foundation for having a meaningful conversation with them.
Before Hello, serious networkers had to spend more time looking at their laps, typing in details and searching on different apps to locate this info. I don’t need to point out that time staring at your own lap is a waste of a good networking opportunity.
This newly added contact record is entered via the Hello app, but also added to your Evernote notes. You can apply the same tags and notebooks as other Evernote pieces, allowing you to find them just as easily in the future. eg. Add the tag ‘networking breakfast’ and I can see the contacts I’ve met, right next to the notes I’ve taken at these events in my Evernote dashboard.
Another reason to keep your Social Profiles up-to-date
With this information so easily accessible, it is even more crucial that we keep our individual accounts up to date.
Aggregators such as these make inconsistencies across your accounts really obvious. Profile pictures, biographies, contact details, blog addresses, and out of date posts stand out when they are presented side-by-side.
If you don’t regularly interact on an account, now is the time to review it’s importance to your social brand. It may well be an important opportunity that you are missing, and one worth adding to your current broadcasting plan or social media strategy.
How to get started
- Sign up for a free Evernote account (if you don’t already have one)
- Download the Hello app from the iTunes store
- Login to the new app with your Evernote details, and
- Photograph a business card out of your Rolodex to get started.
What do you think?
Are you using Hello already? What cool tricks do you know for enhancing your networking?
Drop me a line, like this article or share it with your networks to spread the love.
And don’t forget to look me up on Hello :)